Andrew Doughty brings hot-button discussions on college football and basketball, and the personalities within each sport.
Our audience is as diverse as you will find. Our website (herosports.com) covers men's and women's college sports across the board, plus NBA, MLB and NFL. At the collegiate level, we spotlight all levels of men's and women's soccer, volleyball, lower-division football and basketball, softball and baseball, swimming, gymnastics, and the list goes on.
HERO Sports also has developed a very popular ranking system for the under-served sports, including all divisions of field hockey, lacrosse and even beach volleyball, in addition to basketball and football. We call it BennettRank, after the founder of our company, Gregg Bennett.
We have developed dozens of relationships with colleges and other sports organizations, including the NCAA and regional radio and TV outlets, to broaden our audience.
We're currently pushing 2 million unique users per month without spending a dime on marketing. Our hosts, reporters, and analysts are our marketing department.
We distribute on all major podcast platforms: iTunes, Stitcher, Google Play Music, Player FM, Podbean, iHeartRadio and more. We can reach up to 25,000 followers on social media each episode and our podcast network is growing in both shows and episode frequency.
Our company Twitter , Facebook and Instagram accounts are ran by a team specializing in social media marketing and have already established relationships with a diverse audience that ranges from middle-school aged sports fans to parents of current and former students and athletes and long-time alumni. Our largest demographic is the latter -- parents of current and former students and athletes, and alumni -- which has helped us reach the younger audience.
Our podcast hosts are professional reporters; one, who triples as managing editor and podcast producer, has been in the business for 15 years and spent two years hosting sports shows at CBS Radio.