About the Host
Host Name: Srinivas Rao
I'm Srini Rao, host of The Unmistakable Creative, where I've interviewed more than 700 people. I'm the author of 3 books, The WSJ Best-seller, The Art of Being Unmistakable, Unmistakable: Why Only is Better Than Best, and An Audience of One: Reclaiming Creativity for Its Own Sake. My work has been featured in the New York Times, Forbes, Inc, Business Insider and dozens of other media outlets.
Our audience consists of freelancers, entrepreneurs and creative professionals. They value products and services that help improve the quality of their personal and professional lives (productivity apps/tools, products that help them express their creativity). Parents homeschool their children using our content, therapists and coaches use it with their clients, and professors have made it part of their curriculum.