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Han and Matt Know It All
E
Han and Matt Know it All is a twice weekly podcast where Han and Matt, a married, polyamorous, queer-as-hell couple discuss their favorite advice columns from around the internet, as well as questions from listeners. A few prominent guests have included: • Alison Green (Ask A Manager) • Mallory Ortberg (Dear Prudence) (and we were guests on Dear Prudence as well!) • Jennifer Peepas (Captain Awkward) • Amy Dickinson (Ask Amy) • Heathery Havrilesky (Ask Polly) • Harris O'Malley (Ask Dr. NerdLove) Our audience is obsessed with us (see: our iTunes reviews) and we're seeing steady, organic growth through word of mouth. We have a very high conversion rate for listeners-to-Patreon donors (~15%) with a higher than average amount-per-donor (~$5.35). We keep listeners extremely engaged by replying to every email, awarding points for participation via a listener leader board, sharing our listener's pet pics on our website, and engaging with patrons on Discord with weekly Minecraft nights. In addition to the wide range of questions we get on the show, we're increasingly being asked for lifestyle tips such as healthy cooking, effective pet care, and gaming and podcast recommendations. Our listeners look to us as a respected authority on most everything. Endorsements from us carry weight, and we've turned on so many listeners to become avid fans of other advice givers, for example. Our listeners are so invested in our success and trying to help us generate income however possible, and our advertisements will not fall on deaf ears.
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