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True Crime Fan Club Podcast
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The True Crime Fan Club Podcast has been a one woman show since its conception in October 2016. From research and writing to post production, I do it all! My show features: Immersive storytelling format Focuses on solved cases Aims to tell stories from around the United States and Abroad, although Texas cases do feature more frequently Gaining a reputation for heavy research-based and unbiased storytelling High level of listener engagement Along with handling all of the show production, I also manage three social media accounts, including Patreon (for exclusive listener perks). On a daily basis, I interact with over 3,500 people across all platforms from all over the world. My podcast has ranked in the top 200 of the Apple Podcast charts for Society and Culture and is currently ranked as #38 in the History category. Each month, my numbers grow and typically I expand by an additional 10k each month in total downloads. I will promote products by doing a custom pre-roll ad in the episode, custom mid-roll ad in the episode, provide a link in the show notes, social media mention on each show release day. I find that my audience enjoys the personal touch, so I involve my Husband in recording ads depending on the product. I recently recorded 3 ads with Kind Snacks and the ad with my Husband was well received. I often like to share pictures of me using the product or finding the product in store and sharing the promo. I am a non-stop promoter.
Destiny Reset Podcast
The Destiny Reset Podcast is all about the hobby, communities, and lifestyle that has formed around the video game “Destiny” developed by Bungie & Published by Activision. Similar to phenomena such as the World of Warcraft community that was created in the Early 2000’s, Destiny has developed into a complete Hobby for many of its players, and commands a user base of over 20 million registered users, with a full sequel releasing September 6th, 2017. A PC version of Destiny 2 is also set to release October 24th. Now with over 100 episodes published, Destiny Reset Podcast brings fresh, relatable commentary to its listeners on actively improving gameplay, the newest strategies, prolific guests such as Twitch Streamers, Youtubers, Podcasters, and Community Members, and offers a community launchpad for like-minded gamers to find a home. Our show typically releases weekly every Tuesday and is an average of 1.5 hours in length. Lance (Aer0Knight) and Nathan (CyborgSasquatch) met one day on Reddit.com and quickly found chemistry as Co-Hosts and business partners. With similar backgrounds, families, and fascinations with Destiny, we have become cornerstones of the Destiny Community. Our focus on positivity, healthy criticism, and the creation of a family-driven community has developed a very loyal and dedicated fanbase that returns week after week to consume whatever content we create for them. Over 100 episodes, we have created trust and authority with our audience in relation to the play styles, attitudes, and even spending decisions we recommend to them. We also both maintain growing channels on Twitch.tv where we more directly entertain and interact with our fan base. Our average listener is aged between 18-40, male, and located in the continental US. While we do boast a diverse and international listenership, we find the majority of our listeners to fit within this category. We also are able to bring a very committed community to the table--we have a “Clan” of over 1600 members and growing, that nest within our Partnered Discord Servers. This gives us direct access to our most vocal and engaged portion of our community who look to us for leadership, advice, what to play, how to play, and even what devices and services to use. We utilize this tool to gain constant insight into what people are interested in hearing and learning about on our show. We typically offer midroll advertisements to sponsors--we find this is the most effective time to speak to our audience when they are sufficiently engaged, and still fit within our existing show format. We seek sponsorships with companies that provide services or products that we believe in and patronize ourselves. We only offer our brand to products and services that we believe will genuinly benefit our audience. This maintains trust and authority with our audience, and produces better results for our sponsors.
Moonshot
Moonshot is an award-winning podcast exploring the worlds biggest ideas and the people making them happen. We explore big 'moonshot' ideas like self-driving cars, brain implants, robots, Mars space travel, artificial intelligence, and the future of transport. As we explore these topics we feature in depth interviews with successful entrepreneurs, investors, and future thinkers. The people we're talking to are actively changing the world as we know it. Moonshot is hosted by Kristofor Lawson and Andrew Moon and is a production of Lawson Media. Moonshot was a finalist in the 2017 Melbourne Press Club Quill Awards, a finalist in the 2018 Australian Podcasting Awards, and was awarded 'Best Independent Media' at the 2018 ACS IT Journalism Awards. Our show has also been featured by Apple Podcasts and Pocket Casts. About our audience Moonshot listeners are largely US based, and highly educated with more than 55% achieving a college degree. People in our audience are likely to work in technology, engineering, or design, and 65% of our audience work in intermediate roles or above - meaning they are likely to be in a position to help make decisions for their businesses. 35% are married, and 40% are single (never, married), and 40% of our audience have household income levels above $80k+ USD. We will work with advertisers to produce an engaging spot that fits the brand and also engages our tech-savvy audience.
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