The Reason Roundtable
The show: Every Monday the editors of Reason, the magazine of “Free Minds and Free Markets,” discuss and debate the week’s biggest stories in news, politics, culture and what fresh hell awaits us all. The audience: Based on our website traffic and magazine subscriber surveys, we know that most of our followers are male, have a college degree and are politically independent. 60% of our magazine subscribers have an income over $100k and read other publications such as The Atlantic, National Review, Wired, New York Times, Washington Post, Wall Street Journal, Scientific American and more. Looking at visitors to our website, online purchases made in the last year: 90% Books 74% Electronics 68% Music 63% Clothing Accessories 55% Software 50% Travel Ads to promote the business: baked-in, host read, 30 or 60 second pre and mid roll ads.