AdvertiseCast was created to help podcasters, radio show hosts, and YouTubers be able to make money from advertising. Before AdvertiseCast, the only option for getting sponsors was to sell ads yourself or to work with your hosting provider or an ad agency which demand large listening audiences. We believe that every show has an audience that an advertiser would love to promote their product, business, or service with. AdvertiseCast makes it easy for you to list your ad inventory online in one centralized marketplace.

How does it work?

Add Your Show Listing for FREE

Sign Up to add your podcast listing to our marketplace for free. Simply describe your podcast and select which ad inventory you wish to sell. Listing your podcast is free and we split the revenue share with you (you keep 80% from every sale). Most listings can be completed in 10 minutes or less.

Advertisers Shop your Ad Spots

When your listing goes live in our online marketplace, advertisers shop and order ad spots directly from you. Advertisers will be able to see detailed information about your show including show information, listener/download statistics, sample audio, listener demographics, and your available ad inventory with pricing.

Complete the Order and Get Paid

When an advertiser orders an ad spot from you, you have the first right of refusal by approving or rejecting the ad order. We want to make sure advertisers are a good fit for your show. Fulfill the ad order as requested and get paid. Our platform facilitates the entire work-flow process from start to completion.

Ad inventory you can sell in our marketplace

10-Second Shout Out Ad - I will promote your business, product, service, event for 10 seconds on my podcast.
30-Second Sponsored Ad - I will promote your business, product, service, event for 30 seconds on my podcast.
60-Second Sponsored Ad - I will promote your business, product, service, event for 60 seconds on my podcast.
Sponsored Review - I will review your product or service on my podcast.
Guest Interview - I will interview you on my podcast.
Song Play - I will play your song on my podcast.
Podcast Promo - I will promote your podcast on my podcast.
Birthday Wish - I will wish you a happy birthday on my podcast.
Custom Product - Create a custom ad product.

AdvertiseCast facilitates the entire podcast advertising process from start to completion.

Order Management
"I just wanted to send you a note and tell you and your team THANK YOU. I just signed an advertiser for a 4 month ad campaign on my podcast. That wouldn't have happened without you and your site. You've created something that can truly help people monetize their shows, and it makes it easy for both the client and the show. I just got my confirmation email from them yesterday, and it was SO DAMNED exciting seeing that someone is coming on to be a major sponsor. I can't explain how exciting that was. THANK YOU SO MUCH! KEEP UP THE GREAT WORK!!"

How much money can I make?

This really depends on how many downloads/listeners your podcast has and how much extra social media reach you will include in your extras. Will you place the sponsor on your website's show notes page? Tweet them to your Twitter following? Promote them on your Facebook page? Any extra mentions you provide will increase your overall value to the advertiser thus allowing you to charge more for your extras.

Industry standards show podcasters are seeing around $12-$18 CPM for audio ads they live read during their podcast. But if you have a niche-engaged, and targeted audience, you may be able to charge more. If your new, we suggest listing your ad spots on the low-side to start attracting advertisers. Once you find an active demand, you can always raise your prices
Try our Podcast Advertising Calculator

Podcasters earn a higher CPM than other content creators:

Platform CPM
Podcast Live Read Ad $12-$18
Facebook Ad $1.54
Twitter Ad $12.16
Instagram Ad $13.00
LinkedIn Ad $27.90
Pinterest Ad N/A
SnapChat Ad N/A
YouTube Ad $3.00
Email Ad $5.00
Web Ad $3.00

What are the costs involved?

Our service is FREE to list your podcast, but we split the rev share with you for each ad spot ordered. You keep 80%, we take 20%. For instance; you list and sell your ad spot for $100, you net $80, we keep $20.

What information do you require to get started?

Required Fields for Creating your Listing

  • Title
  • Category
  • Description
  • Average Number of Downloads per Episode
  • Total Episode Count
  • Date First Episode Published
  • Publishing Frequency
  • Link to a Sample Media File
  • Tags
  • Select which ad spots you wish to sell
  • Set pricing of ad spots
Most listings can be created in 10 minutes.
We've built a time-saving feature that imports some of your listing data from your RSS feed.

Want to learn more?

Here are the top reasons why you should be advertising on podcasts.
Need help with your audio ad? Try our ad script generator.
Understanding podcast advertising lingo Glossary of Terms.
Podcast AdvertisingFAQ.

Start monetizing your podcast today.