We streamlined the process by giving you instant access to ad inventory from 800+ podcasts in one centralized marketplace. Communicate with the publisher, conveniently order ad spots, and manage your ad campaigns from start to finish with our online advertising portal. Minimize time-waste, maximize your ROI, and win at podcast advertising with AdvertiseCast.

We are the world's premier marketplace for buying & selling podcast advertising.

Our marketplace makes it easy to shop advertising inventory from hundreds of shows in one convenient location. Quickly review and compare detailed information about each show including show descriptions, audio samples, demographic data, ad inventory with pricing, and more. We provide the necessary tools and data you need to select the best qualified audiences for your business.

Here's how it works...

podcast advertising

Shop and Order Ad Spots in our Marketplace

Conveniently shop our marketplace and order ad inventory from shows that relate to your product or service. We take the guess work out of choosing the right shows by grouping them into categories and providing detailed information about their audience, reach, audio samples, listener demographics, and available ad inventory with pricing.
podcast advertising

Work with the Podcast/Radio Host

During the ordering process, you describe the product or service you wish the podcast/radio host to promote during their show. You can specify any promo codes, special landing page URL's, preferred ad placement, target air dates, and more. AdvertiseCast makes this easy as we walk you through the entire ad buying process from start to completion. And you can always message the host from inside our advertising portal.
podcast advertising

Your Ads Go Live

When your order has been completed, your ad will be published to all publishing platforms denoted on their listing page. Other information they may include consists of the episode it airs on, publish date, a link to the audio file (air check), a link to the episode’s show notes page, and any social media mentions. If you require more information, simply contact them.
Podcast Listings
Marketplace Reach
Available Ad Spots
Paying Advertisers

Podcast Advertising Made Easy

free listing


Access ad inventory from 800+ shows in one centralized location. See detailed show information, hear sample audio, review listener demographics, and instantly access ad pricing.
select ad spots

Online Ordering

Say goodbye to time consuming RFP's and Insertion Orders (IO). Instantly order ad inventory online through our ecommerce system. Order multiple spots from multiple shows during one checkout session.
set pricing

Work With The Show's Host

When you order an ad spot, you get to work directly with the show's host. Simply send them information about your business and they'll be sure to deliver an audio ad that respectfully promotes your product or service.
approve or deny

Campaign Management

Easily manage all of your ad spot orders within your account. Our system walks you through the entire ad buying process from start to completion.
easy order management

Air Checks

Most ads are published within 7-10 days and publishing information will be provided upon completion. This information includes: name and a link to the episode audio file, the date the episode went live, the start time your ad appears, and more.
fast payouts

Track Results

Easily track the results of your ad campaign by using a promo code or unique landing page. The host will mention this information during their live read of your ad. Check your analytics to see how many promo codes were redeemed.

Full Service Campaign Management Option

Let our team professionally create and manage your podcast ad campaign. Whether it's a few shows or hundreds of shows, our team is standing by ready to assist you with your campaign.
target audience
We work with you to determine your target audience
select shows
We select shows that will optimize your ROI
campaign proposal
Approve, revise or deny our ad campaign proposal
we manage
We manage your campaign from start to finish
target audience
See reports and easily track ROAS (return on ad spend) with our promo-code integration
Get Started

Shop Ad Inventory from 800+ Publishers

Shop Ad Spots in All Categories

Games & Hobbies
Kids & Family
News & Politics
Society & Culture
Sports & Rec

Advertiser Approval Rating

5 stars
5/5 50+ Reviews
AdvertiseCast has been an amazing partner for Enclosed. They have have helped us reach the specific audience we are looking for - men looking for gifts for their wives and girlfriends. Not only is the AdvertiseCast system easy to use, but the podcast hosts are terrific and give our service authentic, genuine recommendations that truly engage the audience.
Your website is one of the best advertising platforms I have found. It is very user friendly and I love all the advertising options.
~ Andrew B., Free Press Media

Can I track the results of my audio ads?

Yes. Podcast advertising supports direct response ads. What are direct response ads? Direct response advertising enables you to track results from each ad by using offer codes, unique url's or other means of tracking. In most cases you would tell the listening audience to use a offer code or give them a direct url to order from. Now you can measure how many offer codes were redeemed or how many people visited your unique web page link. A great way to track conversions and check your ROI.
advertise cast in progress

Why advertise on podcasts?

The podcast space is growing quickly as now one in five Americans (67+ million) listen to podcasts each and every month. This means your new customers are already listening and it's time to get your business in front of them. Learn More

Ad spots you can purchase in our marketplace

10-Second Shout Out Ad - I will promote your business, product, service, or event for 10 seconds on my podcast.
30-Second Sponsored Ad - I will promote your business, product, service, or event for 30 seconds on my podcast.
60-Second Sponsored Ad - I will promote your business, product, service, or event for 60 seconds on my podcast.
Sponsored Review - I will review your product or service on my podcast.
Guest Interview - I will interview you on my podcast.
Song Play - I will play your song on my podcast.
Podcast Promo - I will promote your podcast on my podcast.
Custom Ad Spot - Create a custom ad spot.


What is podcast advertising?

Podcast advertising in general is when a podcast host favorably endorses your product or service on their podcast (audio show downloaded or streamed from the internet). In most cases, the podcast host will endorse your brand with a 30 or 60 second audio ad read during the beginning or middle part of their show. The audio ad contains information about your product/service, any personal experiences the host has with your product, where listeners can order, coupon codes, unique website landing pages, and more.
Listen to sample podcast ad:

I'm new to podcast advertising, is this a good place to start?

Absolutely. We take the uncertainties out of podcast advertising as you can request a free live audio ad read before you commit to an order. You also don't have to break the bank to test drive your first ad campaign with us as we host hundreds of ad spots priced below $50

Learn More from our FAQ Page

More Resources

podcast advertising reasons
Learn how to run a successful podcast advertising campaign.
podcast advertising reasons
Top reasons why you should be advertising on podcasts.
podcast advertising reasons
Need help with your audio ad? Try our ad script generator.
podcast advertising reasons
Understanding podcast advertising lingo Glossary of Terms.